Alpoint
Commerce
Packaging
Web design
Chicago
2023
Alpoint International is a Chicago-based company specializing in electrical services and e-commerce, offering a range of products and services for both commercial and residential clients. KAKE was hired to design their packaging, website, brand assets, and local advertising materials, helping to establish a professional brand presence.
Summary
Overview
KAKE developed the visual identity for Alpoint International, designing key brand assets such as business cards, packaging, and local advertisements. We're currently building their e-commerce website to both sell products and highlight their services. This comprehensive branding approach has positioned Alpoint as a trusted leader in the electrical services industry, enhanced their online presence, and increased both visibility and client engagement.
Challenge
As a new company, Alpoint needed a strong brand identity to differentiate itself in a competitive industry while conveying professionalism, trustworthiness, and reliability.
Solution
Building on elements of an existing logo, we designed clean, modern packaging and website visuals to maintain consistency across all materials. Bold typography, a cohesive color scheme, and expertly staged product photos were used to showcase Alpoint’s product line while reinforcing their expertise in the electrical field. The website is crafted to offer an intuitive browsing and purchasing experience, enhancing local visibility and driving customer engagement in the Chicagoland area.
Challenge
Solutions